Pricing & Promotions

Optimise pricing, minimise markdown and promote more effectively to drive sales and margin growth

Deploy pricing and promotional strategies and better understand how they affect customer behaviour, sales and profit margins over the short and long term. Enhance pricing and promotional processes to deliver to strategy and achieve growth objectives.

Benefits

Maximise customer value perception while optimising sales and margin…

Pricing & promotion strategy

Base price optimisation

Promotional and clearance optimisation

Competitor price benchmarking and responsiveness

Outcomes

Pricing promotions and clearance optimisation offeres significant value upside with short-delivery lead-times available. Near-term gross margin dollar growth of 2-3% can be achieved.

~2-3%

Reducing shrinkage with a customer-centric solution

Find out how we applied our advanced analytics to help a leading supermarket address store-specific stock loss and wastage.

Driving store profitability via macro space optimisation

Our macro space optimisation strategies drove a net change in store sales of more than seven percent for a leading Australian office supplies and technology retailer.

Ranging brands to available department space by store

We identified a 4-5% sales and margin growth opportunity for beauty retailer through ensuring the best available brands are selected for each store.

Case Studies

Interested to know how we can help your business?

Send us a message and we can arrange a time to discuss your business objectives and how the team at Scalene Group can help you achieve them.

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pricing & promotions